What’s the Difference between Copywriting and Content Writing?

Difference between Copywriting and Content Writing

A copywriter writes content that motivates and persuades a reader to take action. In contrast, a content writer focuses on conveying information for future decisions.  So, copywriting is for the ads, billboards, slogans, and taglines. Content writing is for long articles, guest posts, manuals, detailed descriptions, E-books, etc. Below is the typical example of copywriting […]