Higher Google ranking is the dream and requirement of every website. A higher ranking means higher traffic to your website and higher traffic will bring high business. So, all of the SEO and marketing efforts are directed to get a

Since the Covid19, the dynamics of commerce have changed a lot. Every brand, smaller or larger, local or global and B2B or B2C has its online store. Hence, the importance of E-commerce SEO has increased manyfold. Presently, people are more

Digital presence does not end with the creation of a website, rather it is the start of a new life in the digital world. Once, you have created a website, would you leave it, or look for its performance? Obviously,

Search engines evaluate more than 200 parameters to rank a website in the SERPs and content is most important among all, as it directly answers the visitors’ queries. SEO is the requirement of every digital platform, as you would not

The digital world is not as simple as one might think. People believe that as soon as they create a website, it will suddenly start hitting traffic out of the blue and they will be famous overnight. Unfortunately, that is

After creating a website, the first thing that people look is to gain traffic. Traffic does not come overnight, rather it requires consistent efforts on various avenues. Traffic is directly related to your ranking in the SERPs. If you have

A copywriter writes content that motivates and persuades a reader to take action. In contrast, a content writer focuses on conveying information for future decisions.  So, copywriting is for the ads, billboards, slogans, and taglines. Content writing is for long

The first thing that a visitor reads on a website will leave a lasting impact. It is believed that one only has 15 seconds to impress a reader. If your content is impressive, you will retain a visitor and vice

Gone are the days when people love to read books in hard form. In the present era, people are more comfortable reading on mobiles, tablets, PCs, or a Kindle. Producing a spectacular E-book is meaningless if nobody knows it. All

A digital platform is a requirement of every business, whether you are running an E-store or blogging. Creating a platform is very easy nowadays, but you need to know your platform’s main purpose. So, are you creating an online platform