What are the common SEO mistakes to avoid?
SEO is the most talked word in the digital industry nowadays, as it can make your business grow and flourish beyond physical boundaries. Google counts more than 200 parameters to rank a site in the SERPs. SEO is the industry that optimizes all of these parameters in such a way that it gives online visibility […]
Mobile First vs Responsive Web Design – Everything You Need to Know
In the current digital world, a Website is an essential part of every business, whether you are operating locally or globally. In order to appear in the first five positions of the Search engine result pages, one needs to fight at different avenues, and the design of the website is one of them. When it […]
How To Promote Your Business Locally?
What will happen if you do not open your mailbox for a week? It will be filled with a menu, discount coupons from a pizza shop, a brochure of the new grocery store, upcoming events at a mall, and many more such advertisements. In the present era, converting from local to global is quite easy, […]
Does Changing Hosting Affect SEO?
Technically speaking, changing hosting should not affect the website’s SEO, but unfortunately, it does. This shifting could ruin your hard-earned SEO if not planned properly. However, these effects can be minimized by carefully designing the whole shifting process and taking all measures to keep these effects minimal. So, before diving deep into this topic, let […]
16 Local SEO Checklist to Dominate in Local Search
Local SEO is an optimization strategy that helps your local business’s visibility in the Google search. To appear in local search, one must add their geographic location, name, and contact number while creating the Google business profile or a web page. If that business matches your keywords, Google will show the listings of the top […]
What is the Difference Between Brand Taglines and Slogans?
In the marketing world, both of these terms are used to attract and captivate the attention of your potential customers. These are the punchlines that are used along with your brand name and logos to market your product or services. These lines should leave long-lasting effects on the potential customers. All brand assets like logos, […]
17 Benefits of E-commerce SEO | Improve Sales Online
The online industry has grown manyfold since the COVID-19 pandemic. With the evolution of e-commerce, the requirement for SEO has also grown tremendously. These e-stores are now competing to appear in the top positions of search engine result pages (SERPS). So, SEO is part of every online platform, and E-commerce is no exception. There is […]
Does Google Rank ChatGPT Content?
Artificial intelligence, or AI, is the talk of the town. With the creation of ChatGPT and Google’s Bard, the use of AI for content creation has increased manyfold. So, SEO experts are curious whether Google indexes and ranks AI-generated content. Technically, Google does rank the AI-generated Content, but that content would not rank higher as […]
Link Building Vs. PPC | Which One is Better?
Link building and pay-per-click on your ads to Google, which is better, is a topic of discussion among the SEO community and advertisement industry, where the former is a long-term process for visibility and later gives an instant response. Both link building and PPC are famous among marketers and widely used to advertise your brands. […]
What is the Difference Between HTML Sitemap and XML Sitemap?
Sitemap is like the table of contents of the whole website. An HTML sitemap is another page of your website that contains all your website’s information, including pages and subpages. This is mainly for the visitors or users, and it helps them skim the main contents of your website. Similarly, an XML sitemap also has […]
